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Old 09-01-2009, 11:45 AM
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Default [GET] Getting to Scale: Growing Your Business Without Selling Out





Getting to Scale: Growing Your Business Without Selling Out



Berrett-Koehler Publishers | 2006 | ISBN: 1576754162 | Pages: 193 | PDF



Product Description

Renowned academic and businesswoman Jill Bamburg shows how mission-driven entrepreneurs can preserve the values of their company while maintaining their growth and competitiveness in the marketplace. Through lessons and stories readers learn how to build growth businesses that can be successful and economically significant in the competitive marketplace. They will learn how their businesses can be strong global competitors without becoming bad local citizens.



About the Author

Jill Bamburg worked in Senior Marketing Management at the Aldus Corporation in Seattle before becoming a distinguished faculty member at Antioch University in Seattle, WA and a highly successful marketing consultant. She currently serves as MBA Program Director at Bainbridge Graduate Institute where she heads curriculum development for a cutting edge MBA program in environmentally and socially responsible business.




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