Karen Waksman – Retail MBA 2018 | 4.87 GB
Here’s What’s Included In This Retail Training Program
Retail MBA Is the most comprehensive training program available today
on how to get your products on the shelves of chain store retailers.
Retail MBA was developed by Retail Sales Expert Karen Waksman. Karen
sold millions of units to the world’s largest retailers. During this
time she developed a time-tested proven sales formula that helped her
get products into chain stores in various categories.
What Is Actually Included in the Retail MBA Training?
The following is the actual Retail MBA syllabus. Each segment has been
carefully crafted to give you the most valuable content on getting your
product sold at chain stores. I wish someone would have shared this
information with me when I first got started!
The Retail MBA Syllabus:
MODULE 1 – Developing Your Retail Sales/Distribution Strategy
MODULE 2 – Chain Store Fundamentals
MODULE 3 – Preparing Your Product For Chain Store Success
MODULE 4 – Preparing Your Pitch
MODULE 5 – Finding the Right Buyer For Your Product Type
MODULE 6 – Pitching Your Product to Major Retailers
MODULE 7 – The Face to Face Meeting: How to Rock the Buyer Meeting
MODULE 8- What to Expect From a Major Retail Order
MODULE 9 – Working with Distributors
MODULE 10 – Hiring a Manufacturer’s Rep
MODULE 11 – Selling at Trade Show
MODULE 12 – Frequently Asked Question
MODULE 13 – Selling Products to Online Retailers
MODULE 14 – Selling Products to Catalogs
MODULE 15 – Selling Products to Small Retailers
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