American Sports in an Age of Consumption by Cory Hillman

American Sports in an Age of Consumption: How Commercialization Is Changing the Game by Cory Hillman
Requirements: .ePUB reader, 2.5 MB
Overview: Sports are not what they used to be. New publicly funded stadiums resemble shopping malls. Fans compete for cash prizes in fantasy sports leagues. Sports video games are now marketing and public relations tools and team logos have become fashionable brands. The larger social meanings sports hold for fans are being eclipsed by their commercial function as a means to sell merchandise and connect corporate sponsors with consumers.
This book examines how the American consumer culture affects professional and collegiate sports, reducing fans to consumers and trivializing sports themselves.
Genre: Non-Fiction > General

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Sports Injuries by Malcolm Read, Paul Wade

Sports Injuries: A Unique Guide to Self-Diagnosis and Rehabilitation by Malcolm T. F. Read, Paul Wade
Requirements: ePUB Reader, 2.10 MB
Overview: Sports Injuries provides an indispensable self-help guide to all the common injuries that occur. This book will help to quickly pinpoint the source of the injury, know which conditions you can treat yourself and when to visit an expert, stay fit and flexible during recovery, and encourage your body to heal faster. Easy-to-follow illustrations help you to locate the area of pain quickly then guide you through a range of simple self-diagnostic tests and medical options. Once the problem and course of care are determined, unique fitness ladders tell you what you can do to stay mobile and how to avoid further injury.
Genre: Non-Fiction > Health, Fitness & Medical

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Classic & Sports Car UK – March 2019

Classic & Sports Car UK – March 2019
Requirements: PDF Reader 143.5 MB
Overview: Classic & Sports Car is the world’s best-selling classic car magazine and the undisputed authority for all owners and enthusiasts. Whether your interest is Italian Exotica, British sports cars of the 1950s and 1960s or modern classics, every issue of Classic & Sports Car perfectly complements the sheer joy and nostalgia of owning a classic car.
Genre: Magazine

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