To Sell Is Human: The Surprising Truth About Moving Others

To Sell Is Human: The Surprising Truth About Moving Others
Publisher: Riverhead Hardcover
Date: 2012-12-31
ISBN-10: 1594487154
ISBN-13: 9781594487156
Language: English
Pages: 272
Added: 2013-03-08 07:00:04

#1 New York Times Business Bestseller
#1 Wall Street Journal Business Bestseller
#1 Washington Post business bestseller

From the bestselling author of Drive and A Whole New Mind comes a surprising–and surprisingly useful–new book that explores the power of selling in our lives.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.

But dig deeper and a startling truth emerges:

Yes, one in nine Americans works in sales. But so do the other eight.

Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.

To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it’s no longer "Always Be Closing"), explains why extraverts don’t make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.

Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another’s perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book–one that will change how you see the world and transform what you do at work, at school, and at home. Show more Show less d8a9f060e3d943c353d0c97830d90e0e  Size: (3.73 MB)   

dd0e4c53be1abb1e4b021e7283359bed] Bad link [/code]File name: The Surprising Truth About Moving Others.rar File size: 3.73 MB f7ec46edfd64621243c554a72c26fd31  Size: (3.73 MB)   

b995a79c7616f69dacdaa57194e09de3] Bad link [/code]File name: The_Surprising_Truth_About_Moving_Others.rar File size: 3.73 MB

Leave a Reply